The need for truckers hauling freight is still in high demand even though the economy took a hit during the pandemic. E-commerce and online shopping have never been higher and are only expected to increase in the future. The trucking industry is working to meet a rising demand with pressure to make fast and frequent deliveries.
As the demand for essential goods skyrocketing, larger trucking companies were able to pivot faster than smaller companies that don’t have the necessary equipment, finances or drivers to haul critical goods and food supplies. Carriers who can’t adjust their business models — or can’t react quickly, will not survive.
It is important to note that if the money is not there, drivers are forced to work more hours while pushing harder thus compromising safety. Also, less money means cutting corners on truck maintenance and safety. This translates into an unstable freight economy, unsafe roadways, and disregard for the environment.
The trucking industry has had relatively little innovation on its business model since the introduction of the modern highway system. Other than enhancements and adjustments made to increase the average freight load, and reduce the associated cost, not much has truly changed. The world of trucking is long overdue for disruption.
Truck-Maxx is that disruption. Truck-Maxx is a technology-based freight solution, that is built around shippers, receivers, and COO operation modality, to help streamline many aspects of the trucking industry, help offset shortage of drivers, protect the freight economy, stabilize the freight market pricing and volatility, and advance the trucking industry into the future with greater safety, efficiency, automation and regards for the environment.